A marketing and communication firm committed to providing extraordinary integrated and stand-alone services that efficiently advance clients’ goals and exceed their expectations.

View the MRM DEMO                                       SEPTEMBER  2003

_____
“Marketing Resource Management applications improve an enterprise’s ability to plan, coordinate execution, and measure the impact of marketing efforts,” said Claudio Marcus, Gartner’s research director of CRM and Business Technology in his report Marketing Resource Management: 2003 Magic Quadrant. “With some 450 deployments of MRM applications among Global 1000 enterprises, there is early but substantial evidence of benefits that include improved efficiency and effectiveness, lowered costs, and enhanced competitive position, all of which were cited by a majority of MRM reference clients.”
— March 3, 2003, Gartner, Stamford, Conn.

As marketing and business development grow more targeted and segmented, managing its complexity will drain more and more of your time...and working capital.

PMI Digital express organizes your processes, centralizes digital resources, and streamlines everyday tasks. It lets you establish the stability of your brand and your digital assets, making your communications even more effective. PMI’s additional web-based services provide a common platform for your staff, to improve the integration, alignment, and reporting for every marketing program.

Respond quickly to changing developments and new opportunities Achieve your profit and branding objectives. Discover new levels of  productivity and marketing support using  PMI Communications’ Digital express technologies and Fulfillment Center:
bullet

Create an efficient, browser-accessible communications post for all your marketing communications projects

bullet

Reduce time spent in meetings and waiting on approvals and reviews

bullet

Maintain consistency and alignment of your brand, message, and programs.

bullet

Create standardized processes for managing marketing tools production

bullet

Create and maintain templates and libraries of marketing communication messages

bullet

Create, view, and publish customized marketing deliverables

bullet

Manage electronic and physical materials for easy access by your marketing team

bullet

Enable viewing of delivery details, progress updates, and appending of attachments

Virtually no more obsolescence. Gone is the day of printed material obsolescence, or at least it should be. PMI's marketing communications process accommodates printing everything from manuals, to market surveys to marketing collateral just in time…just the right quantity, what you need, when you need it. Do you need Event-specific presentation material? PMI can do that and much more.

Database-driven at no additional cost. Store your customer and digital assets database on our server. Add, delete, edit, view, or search your data. Access it from anywhere.

Marketing to the audience of one…is the future of digital communications. Improve your response ratios 500% and more! PMI Variable digital printing makes possible the personalization of text, data, and even images at the touch of a button.
bullet

Utilize creative online review process for reviews of key deliverables

bullet

Attach notes and files to production requests

bullet

Organize a repository of digital assets by product or service line

bullet

Upload virtually any file format

bullet

Create "packages" for a set of assets used in related collateral or materials

bullet

Extend access and downloading capabilities of digital assets through a online resources access page

bullet

Capture all activity costs and attribute results to specific campaigns or client billing

bullet

Compare activity ROIs to support future marketing investments

Create Variable Data Communications. Want to personalize each of 250 letters, brochures, presentations, workbooks, or anything you can imagine? Use your FREE Database Administrator and storage space for your customer or client database on our server. PMI can merge any information from your database into your communications material for print, fax, or eMail distribution. Call 317-580-0525 for information on PMI's Marketing Resource Manager and Digital express services...or click here.

 

Visit our Training and Leadership Development partner:

PARTNERS